Today’s search engine industry is worth an estimated $16 billion. A study by Outbrain shows that 93% of all online experiences begin with the use of a search engine, 300% more so than social media. A business looking to increase its online sales has to make sure that it has the right style of marketing in place to help them get seen more regularly on search pages. According to a study done by Chitika, the online ad network, the number one listing in Google’s organic search results receives 33% of the traffic, compared to less than 20% for the second listing, and the traffic only degenerates from Continue reading
Marking is acritical part of any large or small business. The most important part of marketing online is search engine optimization (SEO). SEO strategies can rank you higher in Google and make your content easier to find through search engines. Since there are over 100 billion global searches being conducted each month, it is important search engines can find and navigate your website. Furthermore, SEO leads have a 14.6% close rate, while outbound leads have a 1.7% close rate, which the former can bring in a large amount of potential income you may have been missing out on.
Besides bringing in potential customers, SEO can also make your company money by becoming an SEO reselContinue reading